Question
b) Identify five (5) factors a Marketing and Public Relations business is required to consider when choosing financing methods for a marketing adverting campaign
b) Identify five (5) factors a Marketing and Public Relations business is required to consider when choosing financing methods for a marketing adverting campaign in the industry. (5 Marks) c) Michalleti Marketing Consulting Ltd issued Ghe 500million of zero-coupon bonds with ex-interest of Ghe 120, due for repayment in 5years time at par. Its current market price is Ghe 105. What is the company's cost of debt capital? (2 Marks)
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