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(b) Tesla is a world-leading manufacturer of electric vehicles. Explain why branding and market positioning is important to Tesla. Briefly discuss why Tesla can charge

(b) Tesla is a world-leading manufacturer of electric vehicles. Explain why branding and market positioning is important to Tesla. Briefly discuss why Tesla can charge a high prices for products, despite increasing competition. 8.5 marks (c) Explain why professional accountancy bodies have a code of ethics and why a code of ethics is beneficial to accountants. 8.5 marks

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