Question
Baldwin's Elite product Bid has an awareness of 72%. Baldwin's Bid product manager for the Elite segment is determined to have more awareness for Bid
Baldwin's Elite product Bid has an awareness of 72%. Baldwin's Bid product manager for the Elite segment is determined to have more awareness for Bid than Andrews' Elite product Agape. She knows that the first $1M in promotion generates 22% new awareness, the second million adds 23% more and the third million adds another 5%. She also knows one-third of Bid's existing awareness is lost every year. Assuming that Agape's awareness stays the same next year (77%), out of the promotion budgets below, what is the minimum Baldwin's Elite product manager should spend in promotion to earn more awareness than Andrews' Agape product? Select: 1Save Answer 1M 2M 3M Nothing
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