Question
Bank Alfalah has the following schedule of fees for its current and savings accounts. i. If the average monthly account balance is over Tk 20,000,
Bank Alfalah has the following schedule of fees for its current and savings accounts. i. If the average monthly account balance is over Tk 20,000, there are no charges levied for withdrawals by cheque. The monthly service charges are also waived. ii. If the average monthly account balance is between Tk 20,000 and Tk 10,000, a charge of Tk 15 is levied for every withdrawal by cheque. The bank also levies a monthly service charge of TK 100. iii. If the average monthly account balance falls below Tk 10,000, the charge per withdrawal by cheque is Tk 20. Further, the monthly service charge is Tk 150. What is the kind of pricing of deposits to which Bank Asia resorts? In enforcing this pricing schedule, what is Bank Asia's strategic objective? From your point of view which deposit pricing strategy is suitable for a country like Bangladesh?
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