Based on Case study 10.6 Royal Philips Electronics:

answer these case study

1. Evaluate the use of the Simplicity Advisory Board by Philips. Is this really a good idea for such a company? Explain your answer.

2. Could other types of companies find value in creating similar boards? If so, what types of companies?

3. Is the use of advisory boards limited to one on the desire for simplicity or could other types of advisory boards be valuable giving advice on such matters as cost savings, market penetration, etc.? Explain your answer.