based on Exhibit 12.2 (alternative market entry strategies) which exporting methods do Shein and TEMU primarily use when selling to customers in United States?

Exhibit 12.2 Alternative Market-Entry Strategies Kingdom. JLG set up dealership joint ventures in Thailand and Brazil, and sales have ber and service businesses from scratch in Scotland, Italy, and South Africa. JLG is celebretify its 55 th anniversary in 2024. Exporting 123 important factors for h alternative marketry strategy Exporting accounts for some 10 percent of global economic activity. Exporting can be either direct or indirect. With direct exporting, the company sells to a customer in another county This method is the most common approach employed by companies taking their first iritest national step because the risks of financial loss can be minimized. In contrast, indifts exporting usually means that the company sells to a buyer (importer or distributor) in the home country, which in turn exports the product. Customers include large retailers such of Walmart or Sears, wholesale supply houses, trading companies, and others that buy to sup ply customers abroad. Early motives for exporting often are to skim the cream from the market or gain busines to absorb overhead. Research recommends that a more focused 43 and learning-basto approach 44 to a few international markets will work best for new exporters, as well as fit wits market strategy and sustainability. 45 Careful segmentation of export markets has been shom to be an important influence on venture performance. 46 Early involvement also may be opportunistic and come in the form of an inquiry from a foreign customer or initiatives from an importer in the foreign market. This motive is the case with Pilsner Urquell, the reverd Czech beer, which for many years has sold in the United States through Guinness Bass Import Corporation (GBIC). However, the Czech firm severed its relationship with the