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Based on the Book by John P. Kotter and Lorne A. Whitehead Buy-In: Saving Your Good Idea from Getting Shot Down what are key takeaways

Based on the Book by John P. Kotter and Lorne A. Whitehead Buy-In: Saving Your Good Idea from Getting Shot Down what are key takeaways and Why is it important to consider a buy-in within the context of organization strategic management?

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