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Based on the cohort analysis data (app users engagement) provided: 1. What trends do you notice? Why? 2. What can you learn from the data
Based on the cohort analysis data (app users engagement) provided:
1. What trends do you notice? Why?
2. What can you learn from the data provided? Why?
3. How does overall engagement vary over time and how does it vary across different cohorts?
Month: 14 15 16 17 18 5 6 7 8 9 10 11 12 13 Cohort: 0 1 2 3 15.04% 21.80% 18.05% 23.31% 18.80% 18.80% 21.80% 22.56% 26.32% Sep-18 100.00% 62.41% 30.83% 22.56% 21.80% 21.05% 19.55% 12.78% 11.28% 12.03% 18.48% 20.38% 22.27% 20.38% 24.17% 25.12% 25.59% 64.93% 33.65% 27.01% 20.85% 23.22% 14.69% 17.54% 17.54% 17.06% 19.91% 19.91% Oct-18 100.00% 24.86% 19.34% 19.89% 23.20% 26.52% 29.28% 28.73% 23.76% 25.97% 28.18% 25.97% 27.62% Nov-18 100.00% 71.27% 39.23% 27.62% 29.28% 20.44% 19.34% 21.50% 22.50% 16.50% 23.50% 21.50% 22.50% 24.00% 19.50% 26.00% 24.50% 24.00% 23.00% 100.00% 79.00% 24.00% 16.00% 17.00% 15.50% Dec-18 42.00% 23.21% 23.55% 23.21% 22.18% 19.11% 23.21% 41.98% 25.94% 23.55% 22.18% 20.14% 17.41% 20.48% 21.50% 23.55% 22.53% 23.55% Jan-19 100.00% 78.16% 23.22% 19.26% 24.27% 18.73% 15.83% 20.84% 19.53% 20.32% 25.33% 24.27% 21.11% 21.11% 20.05% Feb-19 100.00% 78.10% 30.87% 22.96% 18.73% 17.94% 25.24% 28.10% 29.05% 30.00% 27.14% 28.57% 30.95% 27.14% 29.05% 27.14% 26.67% 27.62% Mar-19 100.00% 72.86% 41.90% 33.33% 26.67% 29.52% 30.48% 20.47% 24.80% 24.80% 22.83% 22.05% 26.77% 25.20% 22.44% 25.20% Apr-19 100.00% 76.38% 37.80% 26.77% 28.35% 26.38% 24.80% 24.41% 20.87% 25.20% 20.00% 24.48% 26.55% 24.14% 24.83% 23.10% 24.83% May-19 100.00% 67.93% 33.45% 27.93% 28.62% 27.93% 27.59% 23.79% 24.83% 26.55% 26.90% 26.55% 27.45% 21.72% 23.87% 26.01% 24.34% 27.21% 25.30% 24.58% 22.91% 26.01% 22.20% Jun-19 100.00% 68.50% 39.86% 29.12% 29.83% 26.73% 23.63% 24.34% 23.02% 24.13% 19.69% 20.53% 24.41% 23.72% 21.50% 23.58% 22.05% 23.02% 22.05% 21.64% 24.13% Jul-19 100.00% 75.03% 38.97% 31.35% 28.85% 23.30% 26.72% 22.84% 21.64% 22.99% 23.28% 19.70% 76.87% 40.00% 26.27% 24.63% 23.43% 22.09% 20.45% 22.39% 23.58% 18.81% 21.64% Aug-19 100.00% 24.80% 23.42% 23.88% 24.11% 25.72% 26.18% 25.60% 23.65% 23.65% 24.45% 100.00% 80.02% 37.31% 31.00% 24.11% 26.29% Sep-19 26.75% 26.78% 28.83% 26.90% 27.02% 23.76% 23.64% 29.07% 26.66% 27.74% 26.90% 26.90% 25.81% Oct-19 100.00% 73.82% 39.20% 31.60% 29.19% 32.74% 30.52% 29.78% 26.96% 25.04% 25.78% 32.59% 27.70% 29.33% 28.15% 27.26% Nov-19 100.00% 74.67% 38.96% 27.11% 28.33% 27.72% Dec-19 100.00% 73.50% 41.51% 33.46% 29.79% 27.84% 26.01% 27.35% 30.16% 26.74% 29.43% 24.78% 28.61% 26.84% 27.34% 28.22% 28.02% 27.24% Jan-20 100.00% 72.57% 44.84% 34.02% 27.53% 25.27% 25.72% Feb-20 100.00% 78.07% 42.41% 32.89% 29.34% 27.23% 31.20% 29.58% 27.83% 27.65% 27.71% 30.86% 27.67% 33.19% 30.50% 31.52% 31.23% 30.36% 29.41% Mar-20 100.00% 76.83% 42.41% 40.91% 34.09% 36.44% 30.76% 32.27% 30.15% 30.76% 30.08% Apr-20 100.00% 76.74% 75.84% 43.67% 40.20% 33.02% 31.93% 29.81% 28.89% 28.55% May-20 100.00% 28.82% Jun-20 100.00% 79.24% 48.86% 35.95% 36.31% 32.60% 30.88% Jul-20 100.00% 82.59% 46. 19% 37.33% 35.56% 33.89% 32.59% 84.38% 35.36% 31.34% Aug-20 100.00% 48.91% 38.87% Sep-20 100.00% 84.95% 48.00% 38.33% 35.47% 24.34% 23.30% 24.40% 31.05% 28.31% 26.50% 25.12% 24.06% 24.05% 24.25% 24.43% 25.09% 24.87% 24.02% 23.86% 23.96% Average 100.00% 75.39% 40.55%Step by Step Solution
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