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Based on the findings, the marketing team concludes that faster acceleration is correlated with higher willingness-to-pay and lower miles per gallon. If the team believes
Based on the findings, the marketing team concludes that faster acceleration is correlated with higher willingness-to-pay and lower miles per gallon. If the team believes the manufacturer's car would be best targeted towards an economical segment of the market, what recommendation should it make to engineering? Invest in more expensive manufacturing to increase acceleration and target a higher price point. Invest in more expensive manufacturing which will increase both acceleration and miles per gallon at a much higher price point. Focus on increasing miles per gallon, potentially by reducing weight which may result in better gas mileage
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