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Based on this article: https://www.wsj.com/articles/upss-20-billion-problem-operations-stuck-in-the-20th-century-1529072397 How did this firm poorly carryout environmental scanning and mangerial dysfunction based on managerial mytopia, strategic persistence, escalation of commitment,
Based on this article: https://www.wsj.com/articles/upss-20-billion-problem-operations-stuck-in-the-20th-century-1529072397
How did this firm poorly carryout environmental scanning and mangerial dysfunction based on managerial mytopia, strategic persistence, escalation of commitment, and groupthink during their decision making process?
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E Business and E Commerce Management Strategy Implementation and Practice
Authors: Dave Chaffey
4th edition
273719602, 978-0273719601
