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Based on US Domestic Passenger Airline Industry Identify three different firms (or types of firms) in your industry (go for variety here for illustrative purposes):

Based on US Domestic Passenger Airline Industry

Identify three different firms (or types of firms) in your industry (go for variety here for illustrative purposes):

Firm #1:

How has this firm positioned, or tried to position, itself in their industry?

Is this position in the industry more attractive than others? Why?

Which positions are the most attractive in the industry? Why?

What strategies does this firm pursue?

Firm #2:

How has this firm positioned, or tried to position, itself in their industry?

Is this position in the industry more attractive than others? Why?

Which positions are the most attractive in the industry? Why?

What strategies does this firm pursue?

Firm #3:

How has this firm positioned, or tried to position, itself in their industry?

Is this position in the industry more attractive than others? Why?

Which positions are the most attractive in the industry? Why?

What strategies does this firm pursue?

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