Question
Based on your research, SWOT and PESTLE analysis, conduct a risk assessment to identify the potential risks associated with marketing your product to your chosen
Based on your research, SWOT and PESTLE analysis, conduct a risk assessment to identify the potential risks associated with marketing your product to your chosen countries. Identify and record potential risk control options. You are required to source a suitable risk assessment template and conduct a risk assessment for each of the two countries that you have chosen. Include the following risk factors in your assessment:
-Political risks
-Financial risks
-Corruption risks
-Any other risks that you have identified
You must identify the risk, rate the risk and determine the level of acceptability
3. Report on international marketing viability
You are now required to conduct a cost-benefit analysis to determine if marketing your chosen product to your two chosen international marketplaces would be viable.
You are required to submit a cost-benefit analysis for each of your chosen international marketplaces. Include the following information in each cost-benefit analysis:
Itemised tangible costs, including one time and ongoing costs
Itemised intangible costs
Estimated projected benefits (based on evidence from research on similar projects)
Calculate and compare each mar
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