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Based TWO (2) consumer products listed below, explain how a consumer makes decision in the purchasing process. Explain your answer by using the FIVE (5)
Based TWO (2) consumer products listed below, explain how a consumer makes decision in the purchasing process. Explain your answer by using the FIVE (5) stages in the consumer decision-making process model and a diagram.
a) a new brand of shampoo
b) Fashion shoes [25 maks]
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