Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Based upon the below answer please provide the followingfeedback: You refer to marginal cost. Did you observe it? What was it? Or, can you suggest

Based upon the below answer please provide the followingfeedback: You refer to "marginal cost." Did you observe it? What was it? Or, can you suggest a specific value based on your observations?

Is Principle 6 (Principle 6: Markets Are Usually a Good Way to Organize Economic Activity) present in my below observations? why or why not.

The product prices ranged from $1.99 to $6.99 per box, depending on the cereal's brand, size, and quality. The generic brands had the lowest prices, while the organic and gourmet brands had the highest prices. The branded cereals had moderate prices but offered discounts and coupons to attract customers. The product packaging varied in design, colors, logos, and information. The generic brands had plain and simple packaging with minimal graphics and colors. The branded cereals had more colorful and attractive packaging with catchy slogans and logos. They also displayed nutritional facts and health claims on their boxes. The organic and gourmet brands had premium, sophisticated packaging with elegant fonts and images. The company's labels also emphasize organic, gluten-free, or non-GMO ingredients.The product shelf placement was relative to similar products and the eye level of the consumers. The generic brands were placed on the bottom shelf, where they were less visible and accessible. The branded cereals were placed on the middle shelf, where they were more visible and accessible. The organic and gourmet brands were placed on the top shelf, where they could showcase their quality and diversity.

Theproducts that compete most closelyhave similar features, such as ingredients, flavor, nutrition, or target market. For example, Kellogg's Frosted Flakes and General Mills Cheerios are flake cereals that are sweetened and marketed as family-friendly. They are placed next to each other on the middle shelf, where they can easily catch the eye of consumers. Another example is Quaker Oats and Bob's Red Mill, both oatmeal brands offering organic and gluten-free options. They are placed on the top shelf, where they can appeal to health-conscious consumers.

The products aimed at cost-conscious consumershave lower prices, more straightforward packaging, and less variety. For example, Great Value and Malt-O-Meal are generic brands offering basic cereals such as corn, bran, or rice crisps. They have plain boxes with minimal graphics and colors and fewer flavors than the branded cereals. They are placed on the bottom shelf, are less visible, and are accessible to consumers. Theproducts aimed at higher-end consumershave higher prices, premium packaging, and more variety. For example, Kashi and Nature's Path are organic brands offering gourmet cereals such as granola clusters, ancient grains, or fruit and nut mixes. They have colorful boxes with attractive graphics, logos, and many flavors and combinations. They are placed on the top shelf, where they can showcase their quality and diversity to consumers.

Theproducts with a narrower market and command brand loyaltyhave unique features, niche appeal, or a strong reputation. For example, Lucky Charms and Cap'n Crunch are puffed cereals with distinctive shapes, colors, and tastes. They appeal to children who enjoy their fun and whimsical design and flavor. They have loyal customers who grew up with them and associate them with nostalgia and happiness. They are placed on the middle shelf, where they can attract their target audience and stand out from the other cereals.

I have learned from this activity thatmany factors influence how products are priced, packaged, and placed in a store.These factors reflect the products' characteristics, such as their quality, variety, or uniqueness, and the characteristics of the consumers who buy them, such as their preferences, income, or lifestyle. These factors also affect how products compete with each other in a market where there are many similar but differentiated goods. Monopolistic competitionis a market system where many vendors offer similar but differentiated products to buyers with different tastes and preferences. In monopolistic competition, there is no clear answer to the best product or price for a given consumer or seller; it depends on their preferences and circumstances.

Marginal CostIn a competitive market, understanding marginal Cost is essential for determining the optimal pricing strategy. Businesses aim to set prices that cover their average costs and provide a margin above the marginal Cost to ensure profitability.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Principles Of Microeconomics

Authors: N Gregory Mankiw

7th Edition

1305081676, 9781305081673

More Books

Students also viewed these Economics questions