Question
Be Wise is an insurance firm that helps people save money for retirement and health purposes. It markets its health and life insurance products with
Be Wise is an insurance firm that helps people save money for retirement and health purposes. It markets its health and life insurance products with a tag line "save for future." Be Wise is trying to address which of the following needs in the Maslow's hierarchy of needs?
a). Safety needs
b). Physiological needs
c). Esteem needs
d). Social needs
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Essentials Of Business Research Methods
Authors: Joe F. Hair, Michael Page, Niek Brunsveld
4th Edition
0367196182, 978-0367196189
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