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Because of a patent, Company Y has a monopoly on a new product, which it brands Novo. Company Y is a profit-maximizing firm and is
Because of a patent, Company Y has a monopoly on a new product, which it brands Novo. Company Y is a profit-maximizing firm and is incurring economic losses in the short run.
- Draw a graph of Company Y's market for Novo.
- Label the profit-maximizing price (Pm).
- Label the profit-maximizing quantity (Qm).
- Shade the area of economic losses.
- Why would Company Y continue to operate in the short run despite earning negative economic profit?
- Assume that Pm = $6 and the average total cost at the profit-maximizing quantity is $8. If the firm is incurring $1,000 in economic losses, how many units of Novo is it producing?
- On your graph from part (a), label the allocatively efficient price (Pe) and quantity (Qe).
- Is Company Y producing in the elastic or inelastic range of its product's demand? Explain.
- Based on the information from part (d), what is the total revenue of Company Y?
- Assume that Company Y becomes able to perfectly price discriminate.
- What would happen to its output?
- What would happen to economic surplus?
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