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Belinda Tire and Rubber, Inc. is considering expanding production to meet potential increases in the demand for one of its tire products. Belinda s alternatives

Belinda Tire and Rubber, Inc. is considering expanding production to meet
potential increases in the demand for one of its tire products. Belindas
alternatives are to construct a new plant, expand the existing plant, or do nothing
in the short run. The market for this particular tire product may expand, remain
stable, or contract. Belindas marketing department estimates the probabilities of
these market outcomes as 0.25,0.35, and 0.4, respectively. Table I contains
Belindas estimated payoff.
a. Construct a decision tree for this problem.
b. Identify the strategy that maximizes Belindas expected profit.
Market Outcome (dollars)
Decision Market expands Market stable Market contracts
Construct a new plant 400,000-100,000-200,000
Expand existing plant 250,000-50,000-75,000
Do nothing 50,0000-30,000
Table I

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