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Benchmarking involves _ _ _ _ _ _ _ _ _ . options: studying whether a companys resource strengths are more / less powerful than
Benchmarking involves
options:
studying whether a companys resource strengths are moreless powerful than the resource strengths of rival companies
checking whether a company has achieved more of its financial and strategic objectives over the past five years relative to its direct competitors
comparing the best practices in one industry against the best practices in another industry
comparing how different companies perform various value chain activities and then making crosscompany comparisons of the costs and effectiveness of these activities
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