Question
Berita Terkini Group has two major divisions: Print and Internet. Summary financial data (in millions) for 2019 and 2020 are as follows: Division Operating Income
Berita Terkini Group has two major divisions: Print and Internet. Summary financial data (in millions) for 2019 and 2020 are as follows:
Division | Operating Income | Revenues | Total Assets | |||
| 2019 | 2020 | 2019 | 2020 | 2019 | 2020 |
| RM | RM | RM | RM | RM | RM |
| 3,720 | 4,500 | 18,700 | 22,500 | 18,200 | 25,000 |
Internet | 525 | 690 | 25,000 | 23,000 | 11,150 | 10,000 |
The two division managers annual bonuses are based on division ROI (defined as operating income divided by total assets). If a division reports an increase in ROI from the previous year, its management is automatically eligible for a bonus; however, the management of a division reporting a decline in ROI has to present an explanation to the Berita Terkini Group board and is unlikely to get any bonus.
Carlos, the manager of the Print division, is considering a proposal to invest RM2,580 million in a new computerised news reporting and printing system. It is estimated that the new systems state-of-the-art graphics and ability to quickly incorporate late-breaking news into papers will increase the divisions operating income in 2020 by RM360 million. Berita Terkini Group uses a 10% required rate of return on investment for each division.
Required:
- Use the DuPont method of profitability analysis to explain differences in 2020 ROIs between the two divisions. Use 2020 total assets as the investment base.
(6 marks)
- Why might Carlos be less than enthusiastic about accepting the investment proposal for the new system despite his belief in the benefits of the new technology? Discuss.
(5 marks)
- Jaafar, CEO of Berita Terkini Group, is considering a proposal to base division executive compensation on division RI.
- Compute the 2020 RI of each division.
(2 marks)
- Would adoption of an RI measure reduce Carlos reluctance to adopt the new computerised system investment proposal? Explain.
(3 marks)
- Jaafar is concerned that the focus on annual ROI could have an adverse long-run effect on
Berita Terkini Groups customers. What other measurements, if any, do you recommend that Jaafar use? Explain briefly.
(4 marks)
- Berita Terkini Group might also adopt benchmarking for performance evaluation. Explain the role of benchmarking in evaluating managers.
(5 marks)
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