Bersih Tu Sokmo (BTS) Sdn. Bhd. is the company behind the self-service laundry trademark of BTS Dobi. BTS Dobi is ISO certified and BTS is committed to deliver superior quality laundry management experiences to our customers through convenient, eco-friendly, hygienic yet affordable laundry management solutions within 60 minutes. BTS began its operations in 2013, and is a KPDNKK certified franchisor. To date BTS has 350 outlets operating throughout Malaysia. BTS is also proud to announce that it has consistently achieved an average rate of return on investment per year of 30%. Our value proposition lies within our role as an exclusive distributor for Convenience Laundry Systems (CLS), and the only German-grade washing machine that provides 6-year warranties across South East Asia (SEA). BTS is also a pioneer within the Malaysian laundry industry to provide built-in antiseptic and sterilising chemical dispensers into its washing machines, where its in-house formulated laundry chemicals (detergent, softener, and sanitizer) are all certified Halal. Aside from its 24-hour helpline, BTS also possess a group of highly trained and customer-focused technical team that aim to provide support and instant repairs within 24 working hours. BTS innovative technology R&D team with the support of the government have indeed contributed to BTS rapid expansion in Malaysia. BTS now, however, is considering to further add value to its operations by improving its operations or adding services which are grounded in upholding the sustainable development goals. In addition, to help the community who may be in need of additional income, BTS is also considering introducing dry-cleaning and folding services. Details of these services have not been discussed as it is still at the conceptual or idea stage. Being in the cleaning industry, BTS management are of the opinion that there are several initiatives that BTS can implement to promote sustainable growth for both the BTS company itself, its franchisees as well as the natural and social environment that BTS operates within. Among the sustainable development goals (SDG) that BTS perceives it can contribute to are Goal 6: Clean water and sanitation; Goal 12: Responsible Consumption and Production; Goal 1: No Poverty; Goal 8: Decent Work and Economic Growth, and Goal 11; Sustainable Cities and Communities.

Required: a) Currently BTS does not have any specific strategic sustainability initiative. Describe FOUR (4) environmental costs that can possibly be incurred by BTS and analyse the potential impact of these costs to BTS and its stakeholders. (8 marks)

b) Now APA wishes to strategically position itself as a promoter of sustainability. Define sustainability, and how it may be relevant to BTS. (2 marks)

c) Describe and elaborate FIVE (5) sustainability initiatives that BTS can potentially embark on to achieve its triple bottom line objectives. In your description and elaboration, it must also include the relevant SDG or SDGs which the suggested initiative may achieve. (15 marks)