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Best Buy is losing signicant market share to online retailers. How should they promote themselves be=er to draw more people to come into the store

Best Buy is losing signicant

market share to online

retailers. How should they

promote themselves be=er

to draw more people to come

into the store to see/buy the

products? What should they focus on in their positioning

efforts in order to promote

Best Buy as a place to shop?

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