1. BestAuto company designs and manufactures luxury cars. Their marketing team conducted an extensive study and have discovered its most likely customers belong to the high-income group of women and men. They are designing an ambitious TV marketing campaign to reach their target audience. They are considering to purchase 1-minute commercial spots on two types of TV shows: cricket matches and comedy shows. Each comedy commercial is seen by 7 million high-income women and 2 million high-income men. Meanwhile, 2 million high-income women and 12 million high-income men see cricket commercial. The cost of 1-minute comedy ad is $50,000 and a 1-minute cricket ad is $10,000. The firm wishes their ad must be seen by at least 28 million high-income women and 23 million high-income men. Apply optimisation to find how the firm can meet its advertising requirements at minimum cost.