Better Life Pty Ltd is a manufacturing company that produces posture corrector back braces. Recently the company launched an innovative product with a unique design that has been selling extremely well in Australia. The company's CEO sought advice on expanding sales overseas to increase company revenues.

• , explain the international product life cycle theory using the Better Life Pty Ltd manufacturing company example.
• explain the limitations of the international product life cycle theory.

i need this in the next 15 minutes if you can, write something simple it doesnt need to be long