Billie, a student at State University, needed a way to get some cash quickly and so took a photograph of State University's star athlete, Morgan, and started selling jerseys with Morgan's photograph on the back under the caption of "So Hot." Morgan wants to sue for defamation and asks you about the chances of winning on a defamation claim and if there is anything else under which a suit could be brought. Discuss the elements of the legal theories involved and what you should tell Morgan.