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Bling is a manufacturer of fashion jewelry that is expanding its use of direct marketing. Management has narrowed the options down to two but has

Bling is a manufacturer of fashion jewelry that is expanding its use of direct marketing. Management has narrowed the options down to two but has not decided whether to use where it would mail potential customers brochures featuring the company's entire product line or where it would feature a handful of products on QVC or the Home Shopping Network.
a. catalog marketing; online marketing
b. brand marketing; product marketing
C. catalog marketing; television home shopping
d. online marketing; telemarketing
e. general-line marketing; limited-line marketing
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