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Blooms Jay Resorts Inc. has multiple tropical resorts in various locations. In a crowded market that caters to all kinds of consumers, this resort caters
Blooms Jay Resorts Inc. has multiple tropical resorts in various locations. In a crowded market that caters to all kinds of consumers, this resort caters mainly to gays with guaranteed hasslefree holiday experience at a premium price. What strategy is Blooms Jay using to gain competitive advantage?
a focused lowcost strategy
a broad differentiation strategy
a lowcost provider strategy
a focused differentiation strategy
a bestcost provider strategy
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