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Bond Company is placing an ad in the local paper to advertise its products. The ad will run for one week at a total cost
Bond Company is placing an ad in the local paper to advertise its products. The ad will run for one week at a total cost of $5,500. Bond Company has four categories of products as follows:
% of floor space occupied | Expected sales value | |
---|---|---|
Hardware | 20% | $35,000 |
Hand Tools | 15 | 15,000 |
Lawn Furniture | 45 | 64,500 |
Light Fixtures | 20 | 25,500 |
Assume that Bond decides to allocate based on expected sales value. What amount of advertising cost should be allocated to light fixtures (round to the nearest dollar)?
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