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Give a brief overview of the brand and its primary products. Describe the brand's positioning and target market. What promotional strategies does the brand use

  • Give a brief overview of the brand and its primary products. 
  • Describe the brand's positioning and target market. 
  • What promotional strategies does the brand use to reach its customers? Is it successful? 
  • How has the brand's product mix changed over the last 10 years? 
  • Identify products that were added, deleted or modified, and explain why
  • Brand: Febreze

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Febreze is a wellknown brand in the household cleaning industry specializing in air fresheners and f... blur-text-image

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