----- Brand r #1 or #2 or #3 or #4 -\"m- natural sources PRODUC T (Identify features of your product and what sets it apart from the competition) PRICE (detail your product's price points vs. the competition) PLACE (detail the online and ofine alternatives for purchasing the product list specic stores e.g. Loblaws, Wal- Mart, Costco, Amazon, etc. PROMOT ION (List & explain the online and ofine promotional approaches used by your brand and it's competitors) Conduct a competitive analysis of your product and four direct competitors. You must use the following table and you must use the GMID database for this