Brochure/Factsheet Assignment Prompt Points: 200 Objective In this assignment, you will design a brochure or a factsheet for an environmental organization of your choice. You will practice this genre for an audience of your choice. Step 1 Identify an environmental organization you wish to examine. I recommend using the same organization youve studied in the website/social media analysis assignment since youre already familiar with that organization. But you can also pick a different organization if you prefer. Examples of environmental organizations include: EPA, US Dept of Interior, USDA, NOAA, Fish & Wildlife Service, United Nations Environment Programme, World Wide Fund for Nature, etc. Step 2 Identify the purpose of your brochure or factsheet. That is, why are you designing the brochure/factsheet? Are you marketing a product that the organization of your choice is selling? Are you providing key information about an event that organization is organizing? Are you providing information about an important part of the work that the organization does? Step 3 Identify the audience for your brochure/factsheet. Who are you writing this document for? Is it the general public? Is it some particular stakeholders? Is it adults or children? Step 4 Design the brochure/factsheet. That is, plan how you are going to organize the document. What visuals will you include? What text will you include? How many blocks of text and visuals will you use? Key Points to Note

• The length depends on whether youre designing a brochure or a factsheet. So, there is no specified length requirement.
• I encourage you to check out the resources linked below and review the examples posted on BB.
• Keep in mind that design is key here. Therefore, I recommend making sure that the design of your document is intact when posting on BB (so check the design of the posted document before submitting the assignment).

Resources Here are some links to resources to help you as you work on this assignment. Brochure:

• Writing a Brochure from AcademicHelp
• Writing Effective Brochures
• How to Write a Brochure from SusanGreeneCopyWriter
• Tips on Writing a Brochure from YourDictionary

Factsheet:

• Factsheet from Kent State U
• Communication Tools: Factsheets from U of North Dakota
• How to Create an Impressive Factsheet from BIT.AI blog

Grade distribution

Component	Grade
Design good balance of visuals and text	50
Design font, size and style used is visually appealing	20
Title use of an appropriate title for the document	20
Headings use of appropriate headings for sections as needed	20
Audience document is appropriate for indicated audience	30
Language language is clear and concise. No use of passive voice	30
Research the document contains factual information gathered from the organization chosen	30
Total	200

Attachments:

4-59043389797....docx