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BTN 24-8 Entrepreneur Kevin Plank of Under Armour has implemented a costing system with standard costs for direct materials, direct labor, and overhead costs. Two

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BTN 24-8 Entrepreneur Kevin Plank of Under Armour has implemented a costing system with standard costs for direct materials, direct labor, and overhead costs. Two comments frequently are men- tioned in relation to standard costing and variance analysis: "Variances are not explanations" and Management's goal is not to minimize variances." Required Write Kevin Plank a short memo interpreting these two comments

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