Question
Building Strategic Plan Assignment Objective: This project aims to provide students with hands-on experience in developing a strategic plan for a company. Students will analyze
Building Strategic Plan Assignment
Objective: This project aims to provide students with hands-on experience in developing a strategic plan for a company.
- Students will analyze the company's current position,
- identify its strengths and weaknesses, and
- develop a roadmap for future growth and success.
Note:Note:You should continue with the Fortune 500 publicly traded company you chose in Module 3 to use as the basis of this project and conduct research for necessary information to complete this project
Instructions
The final product for this assignment is a PowerPoint presentation. The final product will be between 15 and 20 slides in length. The PowerPoint must be professional, and you must include at least five references.
The following steps will lead you through the assignment. The PowerPoint presentation should be the strategic plan. Your audience for the presentation is the management team of the company.
Step 1: Research and Analysis
- Research the company's industry and competitors to understand the current market conditions and competition.
- Analyze the company's internal factors, including its strengths, weaknesses, opportunities, and threats (SWOT analysis).
Step 2: Determine the Company's Strategic Position
- Use the information gathered in step 1 to determine the company's current strategic position in the market.
- Identify the company's unique value proposition and competitive advantage.
Step 3: Develop Strategic Goals and Objectives
- Based on the company's strategic position, develop strategic goals and objectives to guide future decision-making and growth.
Step 4: Create a Strategic Plan
- Develop a detailed strategic plan that outlines the steps the company will take to achieve its strategic goals and objectives.
- This plan should include each action item's timelines, budgets, and responsibilities.
Deliverables:
- A 15-20 slide presentation of the strategic plan with the theoretical audience of a management team.
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