Buyer Decision Process of Chevy Cruze 2016 Car.

1-Introduction: provides the clear rationale and details on why I chose the purchase of the Chevy Cruze 2016 Car.

2-Need or Problem Recognition Stage for chevy Cruze 2016:

A-provide details on when and how I discovered the need for purchasing Chevy Cruze.

B-Provide clearly uncovers factors that affected the need recognition phase from social, cultural, personal, and psychological points of view.

C-provide clearly demonstrates knowledge of all the marketing messages that contributed to the need recognition stage.

3-Information Search Stage for buying chevy Cruze 2016:

A-clearly describes the research done, the information search methods used, the types of questions asked, the brands researched, and the criteria that I was interested in collecting information for purchasing Chevy Cruze.

B-clearly uncovers the factors that affected the information search for purchasing chevy Cruze in terms of social, cultural, personal, and psychological points of view.

c- clearly demonstrates knowledge of all the marketing messages that contributed to the search to purchase chevy Cruze.

4-Evaluation of Alternatives Stage to buy chevy Cruze 2016 :

A-clearly explains the criteria used to evaluate the Toyota corolla 2016 and ford Focus.

B-creates a comparison table with the Toyota Corolla, Ford Focus, and Chevy Cruze and the criteria used discussing how the criteria were weighted for their final decision to buy the chevy Cruze.

C- clearly uncovers the factors that affected the Evaluation of Alternatives phase from social, cultural, personal, and psychological points of view

D-clearly demonstrates knowledge of all the marketing messages and influences that contributed to their evaluation of alternatives phase to buy chevy Cruze.

5-Purchase Decision Stage FOR CHEVY CRUZE:

A- clearly demonstrates knowledge of the Chevy Cruze, price=12500$, promotion=100$ down, location=Mississaug ON Canada.

B-clearly discusses any final influences on buying Chevy Cruze 2016.

C- clearly uncovers the factors that affected the Purchase phase (social, cultural, personal, and psychological).

D- clearly demonstrates knowledge of all the marketing messages and influences that contributed to their purchase of purchasing Chevy Cruze.

Please follow the five stages to purchase Chevy Cruze 2016.

The report must be formatted with headings for each Stage and ranges from 5-to 7 pages in length.