Buyer Profile Sheet for Sales Video Presentation (Assig # 3)

Instructions: Please complete these sheets by using this Company:

Company name:Zoom Video Communications, Inc,Itis an American communications technology company headquartered in San Jose, California

Buyer Profile Sheet for Sales Video Presentation (2 pages)

Part A: The Company you are selling for:

Your Name: ______________________________________________

Company Name: ____________________________________

Describe 3 Features and corresponding Benefits of the product/service you are selling:

VALUE PROPOSITION OF THE PRODUCT/SERVICE YOU ARE SELLING

(Check https://www.helpscout.com/blog/value-proposition-examples/)

Describe who your competition is. Indicate the competition's advantages(3) and disadvantages (3) over your company.

Part B: The Company you are selling to (the Prospect/Customer):

Company Name: ____________________________________________________________

Company Address (if multi-national, provide Canadian address):

Prospect's Name: ____________________________________________________________

Prospect's Title:____________________________________________________________

Provide details regarding the Prospect's company. (i.e. What does the company make or sell? Number of years in business? The size of the business? Number or employees? Who are my customers? What are the company's future plans? etc.)

List at least 3 problems/needs you can identify the Prospect (customer) as having, which your product or service can resolve.(Check the needs section of your FAB chart)

1. _________________________________________________________________________

2. _________________________________________________________________________

3. _________________________________________________________________________

What concerns might the Prospect (customer) raise? In your list, be sure to indicate one price and two quality concerns. The could become the Objections held by the customer in your final sales dialogue!!!!

1. _________________________________________________________________________

2. _________________________________________________________________________

3. _________________________________________________________________________

Is there any other information that you have that best describes the Prospect's company?

(Your "buyer" in the video will need to know about their company and it's current situation in order to play their role!)