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c ) Compensation is becoming softer in nature by integrating ESOP and other incentives. Companies are developing compensations in the way that it sounds thicker

c) Compensation is becoming softer in nature by integrating ESOP and other incentives. Companies are developing compensations in the way that it sounds thicker and attractive. Recently, candidates focus is towards in hand salary and therefore, the acceptance rate of offers is a concern. Organizations hence shifting their focus from compensation to culture rather than only on compensation. Job security, respect and care are the three values that can attract best talent in organizations. Companies like Tata, Birlas and many more are few best groups that are desired destination for candidates today. How you see above context?

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