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C. W 11-8) tion ents spring project that has a cost of $150,000. The project will produce 1,000 cases of mineral d. If the project's

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C. W 11-8) tion ents spring project that has a cost of $150,000. The project will produce 1,000 cases of mineral d. If the project's cost of capital is 10%, sho The Rodriguez Company is considering an average-risk investment in a mineral water water per year indefinitely. The current sales price is $138 per case, and the current cost expected to per case is $105. The firm is taxed at a rate of 34%. Both prices and costs are rise at a rate of 6% per year. The firm uses only equity, and it has a cost of capital of 15% Assume that cash flows consist only of after-tax profits, because the spring has an indefinite life and will not be depreciated. a. Should the firm accept the project? (Hint: The project is a growing perpetuity, so you must use the constant growth formula to find its NPV.) b. Suppose that total costs consisted of a fixed cost of $10,000 per year plus variable costs of $95 per unit, and only the variable costs were expected to increase with inflation. Would this make the project better or worse? Continue to assume that the sales price will rise with inflation

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