Calculator Print Item Media outlets such as ESPN and Fox Sports often have web sites that provide in-depth coverage of news and events. Portions of these web sites are restricted to members who pay a monthly subscription to gain access to exclusive news and commentary. These web sites typically offer a free trial period to introduce viewers to the $4,200,000 the following information: web site. Assume that during a recent fiscal year, ESPN.com spent on a promotional campaign for the ESPN.com web site that offered two free months o f service for new subscribers. In addition, assume Number of months an average new customer stays with the service (including the two free months) Revenue per month per customer subscription Variable cost per month per customer subscription Determine the number of new customer accounts needed to break even on the cost of the promotional campaign. In forming your answer, (1) treat the cost of the promotional campaign as a fixed cost, and (2) treat the revenue less variable cost per account for the subscription period as the unit contribution margin. 14 months $10.00 $5.00 accounts Next