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Camino Company manufactures designer to-go coffee cups. Each line of coffee cups is endorsed by a high-profile celebrity and designed with special elements selected by
Camino Company manufactures designer to-go coffee cups. Each line of coffee cups is endorsed by a high-profile celebrity and designed with special elements selected by the celebrity. During the most recent year, Camino Company had the following operating results while operating at 85 percent (85,000 units) of its capacity: Sales revenue $1,360,000 637,500 722,500 53,125 669, 375 Cost of goods sold Gross profit Operating expenses Net operating income Camino's cost of goods sold and operating expenses are 80 percent variable and 20 percent fixed. Camino has received an offer from a professional wrestling association to design a coffee cup endorsed by its biggest star and produce 13,000 cups for $10 each (total $130,000). These cups would be sold at wrestling matches throughout the United States. Acceptance of the order would require a $26,000 endorsement fee to the wrestling star, but no other increases in fixed operating expenses. Per cup Total Incremental Revenue Less: Incremental Costs Variable COGS Variable Operating Expenses Endorsement Fee Incremental Profit If Camino were operating at full capacity, what price would Camino require for the special order? Price per Cup
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