Can a business entity that must pay expenses including taxes, also, extend love, joy, peace etc. to employees, suppliers, customers and more?

Do business entities have a moral responsibility to do what is right for others. The tobacco industry lied for decades recording their own research relevant to the detrimental health effects of tobacco use. The lies brought joy to the stock holders, employees, etc. by increasing their income. How do we balance the benefit to the business vs possible present or future harm to others