Question
Can someone help me with a scenario based on introducing a new product or service in Mexico, identify the detailed areas in which market research
Can someone help me with a scenario
based on introducing a new product or service in Mexico, identify the detailed areas in which market research is needed - such as population, target market, and per capita.
Organization: The Walt Disney Company
Scenario: An organization is planning to introduce a new product or service in another country.
Product/Service: Disney+
Country: Mexico
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
