Question
Can someone please help me respond to these questions? Please include screenshots and URLs (link the websites). Please not copy-paste from google. Locate the website
Can someone please help me respond to these questions? Please include screenshots and URLs (link the websites). Please not copy-paste from google.
Locate the website of a local lawn service in Santa Barbara, CA.
- Provide the URL and a screenshot of the website. Describe the differences between branded content, sponsored content, and native advertising.
- Discuss how the lawn service could use branded content. What type of articles should the owner write?
- Using a search engine, locate two other websites that would be good for sponsored content.
- Provide the URLs and discuss why you think each of those sites would be good for sponsored content. How could the lawn service use native advertising? Be specific.
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
