Can you answer these questions?

Price
Why do you think the product is priced the way it is? Think about the competition here. What are the advantages and/or disadvantages of the pricing options?
Would you associate the product as "more valuable" than other products if you had to pay "extra" for it?
Would you associate it as a "better product" over other products if you had to pay extra for it?  Would you think of it as a less valuable product if you paid less for it?