Can you help re-write this? This just needs the wording to be changed to make sense.

Welchs (2014) article is an example of applied business research because the author selected a clearly defined business problem, specifically researched it, and stated a specific research question related to a specific industry. In this study, Welch (2014) approached the business problem of a decrease of 6.1% in air travel amidst the 2008 recession. Applied business research impacts key management decisions, and does so through a detailed process that mandates planning, data collection, analysis and disseminating information (Cooper & Schindler 2014). A decision-maker can then apply the research material and findings of the study to ascertain whether or not it would be in the organizations best interest to use fly or use other methods of business communication. As Welch (2014) noted a live interaction is more profitable and beneficial to the team & the organization. Data analysis in a specific situation may help a manager make the best decision. All pieces of the applied business research tie directly to the primary research question.