Can you please answer problem number 3... I have attached all the information. T

Thank you so much

oo T-Mobile 1:56 AM cb.hbsp.harvard.edu 53%) Promontory, Inc. One labe Friday afternoon in Manh, 2016, Brett Riard, the cofounder, CEO d Prada Promontory, Inc, stood at his office window and pondered his firm's fubare. Tuming owand the of imprinted giveaways that lined his office walls wireless speakers-Ricard felt proud of how far his company had come Promontnbaed Demer, Colorado, sourced, customized, and sold a varity of promotional product. Ricand had started te company with his cofounder. Sam Burns, Thoaueluey's head of Sales, iti Databer 313Thais to accounts Ricard had closed himself and loyal customers who had followed Barms from his prior employer, Promontory's prospects seemed stable for the mammt Promontory's longer-tem prospects were less clear. Revenues had increased 1% froan but growth appeared to be leveling ofL Ser Exhibit 1 ior hotnordon's inuex to 25 Fuhr, from both regional and online competitors, revenae growth had fallen helow expectations in the prestige sepment of the market, which wwilling to pay more for higher nd nm, hpely offered higher profit margins. A few existing customers had increased their punchase but hone of Promontory's four full-time salespeople had dosed new awounts in pretge sega aupied Industry Backgrouned Distrautars of promotional products designed and imprinted clims' fun- mor- other customization techniques, to convey marketing ages on nems rngng widely and advertising alones nearly 25% of end users were more likely to do buones with advetns whne names appeared on promotional items they received." Wearables such as shurts ap, and padets accounted foe about a third of saes, folowed by writing instruments, bags, drinwaand other line From 2013 to 2015, sales of tech items like mobile accesories and USB daves jutped bum 60% to89% of total sales2 For the exclusive use of S. Rahman, 2017 Distributoes purchased customizable prodacts, known as "blanks freem indusiry manufcunes and 5uppliers (many located in China and other countries). typwally at spitant volume doo Most distributors outsourced the cust mutation function to sugglen thoughfew odred select Sales of promotional products slowed during e 2008-2009 ession amidst gmeeall cutbacis in marketing expenditures, but rebounded quickly as corporate promotion budgrets were restoeed. The industry had also benefited from the growing number of US businews particularly ~ msps sihout the resources to mount advertising campaigns in legacy media Companics bought custoeiced promotional products both to oust beand awareness and for oher marketing parposes. For instance, firms used gifts to reward and retain customens gewast generabe traffic at trade show and incentives to hoost employee andfor dealer moale and campaigns; others saw imprinted givenways as a freestanding, but critical element of the marketing This diversity of buyes and end uses posed a selling challenge to distributors For mpe on buyer might want expenive olf hags to rewand key accounts, while another was inimsted in oe cose trade show giveaways like magnets to boost beand awareness Further, there wiere often ditsenen oo T-Mobile 1:56 AM cb.hbsp.harvard.edu 53%) Promontory, Inc. One labe Friday afternoon in Manh, 2016, Brett Riard, the cofounder, CEO d Prada Promontory, Inc, stood at his office window and pondered his firm's fubare. Tuming owand the of imprinted giveaways that lined his office walls wireless speakers-Ricard felt proud of how far his company had come Promontnbaed Demer, Colorado, sourced, customized, and sold a varity of promotional product. Ricand had started te company with his cofounder. Sam Burns, Thoaueluey's head of Sales, iti Databer 313Thais to accounts Ricard had closed himself and loyal customers who had followed Barms from his prior employer, Promontory's prospects seemed stable for the mammt Promontory's longer-tem prospects were less clear. Revenues had increased 1% froan but growth appeared to be leveling ofL Ser Exhibit 1 ior hotnordon's inuex to 25 Fuhr, from both regional and online competitors, revenae growth had fallen helow expectations in the prestige sepment of the market, which wwilling to pay more for higher nd nm, hpely offered higher profit margins. A few existing customers had increased their punchase but hone of Promontory's four full-time salespeople had dosed new awounts in pretge sega aupied Industry Backgrouned Distrautars of promotional products designed and imprinted clims' fun- mor- other customization techniques, to convey marketing ages on nems rngng widely and advertising alones nearly 25% of end users were more likely to do buones with advetns whne names appeared on promotional items they received." Wearables such as shurts ap, and padets accounted foe about a third of saes, folowed by writing instruments, bags, drinwaand other line From 2013 to 2015, sales of tech items like mobile accesories and USB daves jutped bum 60% to89% of total sales2 For the exclusive use of S. Rahman, 2017 Distributoes purchased customizable prodacts, known as "blanks freem indusiry manufcunes and 5uppliers (many located in China and other countries). typwally at spitant volume doo Most distributors outsourced the cust mutation function to sugglen thoughfew odred select Sales of promotional products slowed during e 2008-2009 ession amidst gmeeall cutbacis in marketing expenditures, but rebounded quickly as corporate promotion budgrets were restoeed. The industry had also benefited from the growing number of US businews particularly ~ msps sihout the resources to mount advertising campaigns in legacy media Companics bought custoeiced promotional products both to oust beand awareness and for oher marketing parposes. For instance, firms used gifts to reward and retain customens gewast generabe traffic at trade show and incentives to hoost employee andfor dealer moale and campaigns; others saw imprinted givenways as a freestanding, but critical element of the marketing This diversity of buyes and end uses posed a selling challenge to distributors For mpe on buyer might want expenive olf hags to rewand key accounts, while another was inimsted in oe cose trade show giveaways like magnets to boost beand awareness Further, there wiere often ditsenen