Question
Can you please help me with these last questions? Thank you! 1. Choose a product with problematic packaging (ex. gallon of milk, bag or chips).
Can you please help me with these last questions? Thank you!
1. Choose a product with problematic packaging (ex. gallon of milk, bag or chips). Identify the problems and then discuss how to fix the packaging, using the VIEW Model.
2. Apply the Factors Affecting Product Diffusion to the product of your choice. How does the product use each of the factors?
What are the product's relative advantages over existing products?
How is the product compatible with consumers' lives?
How does the product have/use observability?
How complex is the product and how does it offer trialability?
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