Question
Canada goose has a giant international market, the sales of winter jacket that is exported to the European Union (EU), China, and Japan. Last year,
Canada goose has a giant international market, the sales of winter jacket that is exported to the European Union (EU), China, and Japan. Last year, sales are starting to flatten in the international market. As the VP of product manager, please describe some options for the company to continue to market the product overseas.
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Essentials Of Strategic Management The Quest For Competitive Advantage
Authors: John Gamble, Arthur Thompson, Margaret Peteraf
5th Edition
1259546985, 978-1259546983
