Carol is a receptionist at a pediatric clinic. She places an order for office supplies every Monday. In B$2$B marketing, this is called a:

a$.$ Modified Rebuy

b$.$ New task Buy

c$.$ Routine Rebuy

d$.$ None of the above

Lisa is $34$ and just got promoted on her job. She just closed on a home in a gated community and now wants to buy a Mercedes Benz. According to your textbook, her attitude toward luxury is considered:

a$.$ Functional

b$.$ Indulgent

c$.$ Lavish

d$.$ Excessive

Products that are displayed on endcaps in a store, sell quicker than products on the shelf. This is an example of which factor in the consumption situation:

a$.$ Usage context

b$.$ Shopping orientation

c$.$ Point$-$of$-$purchase

d$.$ Time pressure

One of the marketing strategies that Sephora used to build customer loyalty to become the cosmetics industry leader is:

a$.$ Assisted self$-$service

b$.$ Rewards program

c$.$ Exclusive products

d$.$ All of the above

Compensatory and non$-$compensatory decision$-$making rules are most applicable to which step in cognitive decision$-$making:

a$.$ Problem recognition

b$.$ Information search

c$.$ Evaluation of alternatives

d$.$ None of the above