Carry out a full strategic analysis of any large multinational organisation of your choice within the global electronics market. You can choose any organisation you wish, but you are strongly advised to choose a large, multiproduct organisation that has a large amount of information available. Typically, this will be a company from the Fortune 500, FTSE 100, or similar. Once you have chosen your organisation, your critical analysis should include:

a) A critical review of the macro-environment of the business, the industry, the competitors, and the market. Your analyses need to demonstrate ability at applying the learnt models in the module.

b) A critical evaluation of the company's capabilities and key resources with special emphasis on the company's sustainable competitive advantage and reflection on its intended vs. emergent strategy.

c) Reflection on the company's leadership style and analysis on how the used leadership style helped or hindered the survival of the company during times of crises, like the COVID-19 crisis.

d) Based on your findings, identify what challenges you believe the company is currently facing and will be facing in the future and recommend innovative reactive and proactive strategies to survive and even prosper in light of the presented challenges.