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Case: Deployment Tactics in the Global Video Game Industry in Book: Strategic Management of Technological Innovation by Schiling Chapter 13 Question Comparing the deployment strategies

Case: Deployment Tactics in the Global Video Game Industry

in

Book: Strategic Management of Technological Innovation by Schiling

Chapter 13

Question

Comparing the deployment strategies used by the firms in each of the generations,

can you identify any timing, licensing, pricing, marketing, or distribution strategies that appear to have influenced firms' success and failure in the video game industry?

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