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Case Questions: What is the rationale behind using a longitudinal research design? What has TimeOut offered out of this research to the clothing manufactures? In

Case Questions:

  • What is the rationale behind using a longitudinal research design?
  • What has TimeOut offered out of this research to the clothing manufactures? In other words, what are the industrial implementations out of the 2008 research?
  • When did Adidas and Nike introduce the women golf clothes? What do you call this marketing strategy?
  • Name three women golf brands, and discuss their marketing strategies briefly.

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